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The AI Moment: Why People Matter More Than Technology

Brandon Gadoci

Brandon Gadoci

June 15, 2025

AI has suddenly become the topic in every boardroom, break room, and business publication. If you're feeling a mix of excitement and uncertainty about what this means for your organization, you're not alone.

Here's a striking fact: When ChatGPT launched in November 2022, only about 8% of companies had any AI adoption efforts. Today, we're all scrambling to catch up with the fastest-growing technology in history.

The Choice Before Us

As leaders, we face a critical decision: Will we proactively guide our workforce through this transformation, or will we let fear and uncertainty dictate the pace of change?

The organizations getting this right aren't the ones with the biggest AI budgets or the most sophisticated technology. They're the ones that prioritize people over technology.

A Human-Centered Framework

Successful AI adoption requires:

  • Understanding your people — Identifying the different personas in your organization and meeting each where they are
  • Building champions — Creating a structured approach to developing AI advocates across every department
  • Phased implementation — Moving through three stages from experimentation to enterprise integration
  • Measuring what matters — Looking beyond traditional ROI to capture cultural and capability shifts

The Real Goal

This isn't about replacing humans with machines. It's about creating "superhuman" employees who achieve extraordinary results through AI collaboration.

The person who can leverage AI effectively doesn't just work faster—they work differently. They take on challenges that would have been impossible before. They have ideas they can actually execute.

The Challenge Ahead

The real barrier to AI adoption isn't technological—it's psychological. Fear of job loss, uncertainty about capabilities, resistance to change. These human factors determine success or failure far more than any technical consideration.

Transforming fear into innovation is the leadership challenge of this moment. The technology is ready. The question is whether your organization is.

#AI adoption#leadership#change management#human-centered AI

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